Guppy Graphics has been involved with the latest series of Channel 5′s ‘The Hotel Inspector’, working on design projects with John and Bachir from The Alexandra Hotel in Llandudno (episode 4 – aired Thursday 27/2/14).
After working with the production company last summer, Sophie was contacted again by them about 6 weeks later. They said that they were very impressed with the work Guppy had produced for The Vidella and asked if she would be interested in working with Alex Polizzi and The Hotel Inspector team again to produce new branding, signage, stationery and other marketing materials for The Alexandra.
Sophie sat down with Alex Polizzi and they decided that the hotel needed a traditional style brand however allowing this to be used in today’s modern world of social media and internet. The idea behind the logo was to take elements from the hotels heyday, and heritage colours were chosen for the re-brand. Alex wanted to give The Alexandra a more appealing and organised feel; so new menus, signage, leaflets, business cards, key fobs and uniforms were created carrying the new brand right through the hotel.
The team were so delighted with the work Sophie produced that they invited her back for the relaunch of The Alexandra!